Item L1County of Monroe
A
BOARD OF COUNTY COMMISSIONERS
Mayor George Neugent, District 2
The Florida. Key
y
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Mayor Pro Tem David Rice, District 4
�r
Danny L. Kolhage, District I
Heather Carruthers, District 3
Sylvia J. Murphy, District 5
County Commission Meeting
March 15, 2017
Agenda Item Number: L.1
Agenda Item Summary #2751
BULK ITEM: No DEPARTMENT: BOCC District 2
TIME APPROXIMATE: STAFF CONTACT: Terri Colonna (305) 292 -4512
NA
AGENDA ITEM WORDING: Discussion and direction from the Board of County Commissioners
to address the request of the City of Marathon, City of Key West, City of Key Colony Beach, City of
Layton, Village of Islamorada, Last Stand of the Florida Keys, The Federation, and the Ocean Reef
Club Association for a policy change to the Tourist Development Council.
ITEM BACKGROUND:
PREVIOUS RELEVANT BOCC ACTION:
CONTRACT /AGREEMENT CHANGES:
NA
STAFF RECOMMENDATION:
DOCUMENTATION:
TDC AS Exhibits 170223
TDC Memo plus final sign pg
FINANCIAL IMPACT:
Effective Date:
Expiration Date:
Total Dollar Value of Contract:
Total Cost to County:
Current Year Portion:
Budgeted:
Source of Funds:
CPI:
Indirect Costs:
Estimated Ongoing Costs Not Included in above dollar amounts:
Revenue Producing:
Grant:
County Match:
Insurance Required:
Additional Details:
If yes, amount:
REVIEWED BY:
Kathy Peters Completed
Board of County Commissioners Pending
02/28/2017 5:02 PM
03/15/2017 9:00 AM
City of Key West, Florida
� �4 -4-io) Ploy 0 •
A '.*1.=LUTIUff OF THE CITY COMMISSION OF T ITY
KEY WEST, FLORIDA, URGING THE MYROE C B
OF COUNTY COMMISSIONERS TO AMEND S
DISTRIBUTION OF TOURIST DEVELOPMENT COUNCIL
TAX FUNDS; PROVIDING FOR AN EFFECTIVE DATE 4
WHEREAS, throughout Monroe County, a tourist development "bed
tax" authorized by Florida Statutes Section 125. 0104 (10) and collected
pursuant to Florida Statutes Chapter 212, is distributed in accordance
with allocations set forth in Monroe County Ordinance Sec. 23-200; and
WHEREAS, the City Commission finds that a change in the
tistribution plan for Tourist Development bed tax funds would benefit
the residents of Key West and the Florida Keys; and
Q1 0
CITY OF KEY WEST, FLORIDA AS FOLLOWS:
Section 1: That the Monroe County Board of County
Commissioners, the Tourist Development Council, and its District
Advisory Committees are urged to amend rules for the distribution of
Section 2: That the Monroe County Board of Countin
Section 3: That this Resolution shall go into effect immediatelli
upon its passage and adoption and authentication by the signature of
Passed and adopted by the City Commission at a meeting held thic
Mmi
w
P.IIVW@
Authenticated by the Presiding Officer and Clerk of the Commission
rommma
Mayor Craig
Cates
Vice Mayor Clayton
Lopez
Commissioner
Sam Kaufman
Commissioner
Richard Payne
Commissioner
Margaret Romero
Commissioner
Billy Wardlow
Commissioner
Jimmy Weekley
ai
-- Packet Pg. 1559
City of Marathon, Florida
Sponsored by: Bartus
CITY OF MARATHON, FLORIDA
RESOLUTION NO. 2017-06
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
MARATHON, FLORIDA REQUESTING THAT THE BOARD OF
COUNTY COMMISSIONERS OF MONROE COUNTY, FLORIDA
CONSIDER AND ADOPT MODIFICATIONS TO POLICY WITH
RESPECT TO THE UTILIZATION AND EXPENDITURE OF TDC
BRICKS AND MORTAR DOLLARS PARTICULARLY RELATED TO
THE CURRENT MATCH REQUIREMENTS OF BOTH
MUNICIPALITIES AND NON - PROFIT APPLICANTS FOR SAID
DOLLARS; AND PROVIDING FOR AN EFFECTIVE DATE.
WHEREAS, Florida Statutes, F.S. 125.0104, the Local Option Tourist Development
Act, provides for the establishment of a Tourist Development Tax pursuant to the Act, and
WHEREAS, Monroe County adopted an Ordinance pursuant to the Act entitled "Tourist
Development Tax" (Ordinance); and
WHEREAS, under the Ordinance, Section 23 -197 (a):
" .... four percent of each whole and major fraction of each dollar of the total rental charged
every person who rents, leases or lets for consideration any living quarters or accommodations in
any hotel, apartment hotel, motel, resort motel, apartment motel, rooming house, tourist or trailer
camp or condominium for a term of six months or less. " and
WHEREAS, pursuant to its adopted Ordinance, the County established a Tourist
Development Council (TDC), subordinate District Advisory Committees (DAC), and has
completed a Tourist Development Plan as required under the Act and the Ordinance, and
WHEREAS, the adopted Ordinance provides specific requirements for the membership
of both the TDC and the DACs and further provides legislative limitations for their respective
authorities; and
WHEREAS, said Tourist Development Plan establishes the distribution of the four
percent (4 %) thus levied under the ordinance which provides as follows:
"See. 23 -200. Tourist development plan.
(a) Authorized uses of revenue.
(1) The first two cents of the four -cent tax shall be spent:
a. To promote and advertise Monroe County tourism within domestic and international
markets.
b. To promote county festivals, tournaments, races and other tourist - related activities.
C. To promote county tourist- oriented cultural events such as visual and performing arts,
including but not limited to theater, concerts, recitals, opera, dance, and art exhibitions.
(2) The third cent and the fourth cent of the four -cent tax shall be spent:
a. To acquire, construct, extend, enlarge, remodel, repair, improve, maintain, operate or
promote one or more publicly owned and operated convention centers, sports stadiums, sports
I
arenas, coliseums, auditoriums, or aquariums, within the boundaries of the county or sub - county
taxing district in which the tax is levied.
b. To acquire, construct, extend, enlarge, remodel, repair, improve, maintain, operate or
promote one or more museums, zoological parks, fishing piers or nature centers which are
publicly owned and operated by not - for - profit organizations and open to the public. However,
these purposes may be implemented through service contracts and leases with persons who
maintain and operate adequate existing facilities.
C. To fund convention bureaus, tourist bureaus, tourist information centers, and news
bureaus as county agencies or by contract with the chambers of commerce or similar association
in the county.
d. To finance beach improvement, maintenance, renourishment, restoration, and erosion
control.
e. To finance fishing piers.
f. To advertise and promote the district and /or the county within domestic and international
markets.
g. To promote county festivals, tournaments, races and other tourist - related activities.
h. To promote county tourist- oriented cultural events such as visual and performing arts,
including but not limited to theater, concerts, recitals, opera, dance, and art exhibitions.
WHEREAS, elected officials of the City of Marathon recognize the vital, in fact,
essential importance of the first two cents and a percentage of the 3rd and 4t cents utilized in the
promotion of tourism in the Florida Keys; and
WHEREAS, the responsibilities of either the TDC or the DACs is, in part, the review of
proposals for Destination, Turn Key, Cultural Umbrella, Fishing Umbrella events and Bricks &
Mortar projects; and
r�
N
WHEREAS, Bricks and Mortar project funds emanate entirely from the 3r and 4 cents
of those taxes levied under the Ordinance; and
WHEREAS, the current percentage of 3r and 4 cent tax dollars dedicated to Bricks and
Mortar projects is twenty -five percent (25 %); and
WHEREAS, the City supports retaining or capping the current percentage of 3r and 4 I
cent tax dollars for Bricks and Mortar project funding at twenty -five percent (25 %); and
WHEREAS, the incorporated areas of Monroe County generate approximate eighty -
three percent (83 %) of the TDC tax revenues in the County; and
WHEREAS, unincorporated Monroe County receives Bricks & Mortar grant dollars at a
rate of one hundred percent (100 %) reimbursement; and
WHEREAS, as a matter of policy, other local governments, nonprofit organizations
under 501 (C) of the United States Internal Revenue Code, and other businesses authorized to
conduct business in the State of Florida, are only eligible for fifty percent (50 %) reimbursable
grants under the TDC Bricks and Mortar program; and
WHEREAS, local government jurisdictions deserve an equal and proportionate share of
said tax revenues made available through Bricks and Mortar grants; and
WHEREAS, in addition, an applicant for Bricks and Mortar grant funds must be able to
show the availability of one hundred percent (100 %) of the requested project funding at the time
of application; and
WHEREAS, nonprofit organizations under 501 (c) frequently operate at the limits of
their budgets, as most are dependent on donor and grant revenues to support their efforts; and
WHEREAS, making the full amount of TDC Bricks and Mortar grant funds available
"up front" is often a significant financial burden which ultimately dissuades many nonprofits
from applying for these grants; and
WHEREAS, Bricks and Mortar project funds which may remain at the end of a TDC
funding cycle are typically rolled over at the recommendation of the DACs into advertising and
promotion efforts; and
WHEREAS, this policy operates to the detriment of the purpose for Bricks and Mortar
project development; and
WHEREAS, the physical amenities and attractions provided through TDC Bricks and
Mortar grant funding is as important to the TDC concept as the advertising and promotional
component; and
WHEREAS, the Keys tourist experience is enhanced significantly by those TDC funded
Keys Bricks and Mortar attractions that visitors encounter while here, determining in part �—
whether each tourist visitor returns to the Keys for future vacations; and
r�
WHEREAS, TDC Bricks and Mortar projects contribute significantly to the character
and vitality of the Keys economic engine,
NOW, THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE
CITY OF MARATHON, FLORIDA, THAT:
Section 1. The above recitals are true and correct and incorporated herein.
Section 2. The City requests that the Board of County Commissioners of Monroe
County, Florida adopt the following policy revisions to the application, review, and approval of
TDC Bricks and Mortar projects:
1. The percentage of 3` and 4 cent TDC tax revenues provided to Bricks and Mortar projects shall
remain at the current level of twenty -five percent (25 %) adjustable only upon super majority vote
of the BOCC.
2. All five municipalities and unincorporated Monroe County shall be provided seventy -five
percent (75 %), or an equal percentage, reimbursable funding for proposed, qualified and
approved TDC Bricks and Mortar projects. This would require acceptance on the County's part
of a reduction in current funding if less than one hundred percent (100 %).
3. Nonprofit 501 C organizations shall also be eligible for seventy -five percent (75 %) reimbursable
funding for proposed, qualified and approved TDC Bricks and Mortar projects.
4. TDC Bricks & Mortar grant funding, shall remain available for Bricks and Mortar projects
exclusively and shall not be rolled over into advertising and promotion.
5. Nonprofit organizations shall be eligible for partial reimbursement of organization funds
expended at the midpoint of project completion. Reimbursement should only be approved after a
complete compliance review of required project elements by TDC grants managers.
Implementation shall be required in a manner acceptable to the Monroe County Clerk of the
Courts.
Section 4. This resolution shall take effect immediately upon its adoption.
PASSED AND ADOPTED BY THE CITY COUNCIL OF THE CITY OF
MARATHON, FLORIDA, THIS 14 DAY OF FEBRUARY, 2017.
CITY OF MARATHON, FLORIDA
Dr. Daniel Zieg, Ma��
AYES:
Coldiron, Bartus, Cook, Senmartin, Zieg
NOES:
None
ABSENT:
None
ABSTAIN:
None
ATTEST:
Diane Clavier, City Clerk
(City Seal)
APPROVED AS TO FORM AND LEGAL SUFFICIENCY FOR THE USE AND
RELIANCE OF THE CITY OF MARATHON, FLORIDA ONLY:
I
David M'gut, !City Atton y
City of Key Colony Beach, Florida
George Garrett
From: Colonna -Terri <Marble- Terri @ MonroeCounty- FL.Gov> on behalf of Neugent- George
< Neugent- George @monroecounty - fl.gov>
Sent: Wednesday, February 22, 2017 9:41 AM
To: George Garrett
Subject: FW: TDC resolution support
From: KCB Mayor [mailto :Mayor @keycolonybeach.net]
Sent: Thursday, January 12, 2017 4:16 PM
To: Neugent- George
Subject: TDC resolution support
George.
The above subject was brought before our city commission this morning and after deliberation you have our
complete support on the TDC resolution as written by the city of Marathon regarding the utilization and expenditure of
TDC bricks and motor dollars.
We appreciate the inclusion of all municipalities and non - profit applicants and we feel it will benefit the county
as a whole. I hope the TDC will see this support in the spirit it is intended and consider the recommendations the city of
Marathon has requested
With their resolution. Every commissioner has voted affirmative to this resolution.
I hope this helps our cause and we wish you success.
Jerry Ellis, Mayor
City of Key Colony Beach
PO Box 510141
Key Colony Beach, FL 33051
305 - 289 -1212, Fax 305 - 289 -1767
Please Note: Florida has a very broad public records law. Most written communication to or from the City are public
records, and are available to the public and media upon request. Your email communications, including your email
address, may therefore be subject to public disclosure. If you have received this email in error, please notify the City
a'
immediately by telephone or return email.
City of Layton, Florida
CITY OF LAYTON, FLORIDA
RESOLUTION NO. 2017 -01 -01
A RESOLUTION OF THE CITY COUNCIL OF 'I'll F: C'I'I'Y Of LAYTON, FLORIDA (CITY),
REQUESTING 'rm.kiT 'riw BOARD OF COUNTY ('01M111SSIONER OF MON C'OUN'TY,
FLORIDA CO AND ADOPT MODIFICATIONS TO POLICY writ! RESPECT TO TIIF
U'TILIZA'TIO AND EXPENDITURE OF TDC RRIC'KS AND MORTAR DOLLARS PARTICULARLY
RELATED TO THE CI.IRREN'r `MATCH REQUIREINMENTS OF BOTH MUNICIPALI AND NON-
PROFIT APPLICANTS FOR SAID DOLLARS; AND PROVIDING FOR AN EFFECTIVE DATE.
WHEREAS. I loracla Sttatutcs. 1,S. 125 0104, the Local Oplion l'ourivl Development .Act, provides for the
cstahlishnlenl ol'a I ourist Ie velopment ax pursuant to the Ael, and
WHEREAS, Monroe ('aunty adopted all Orditlattce pursuant to the Act entitled "fourist DcYelopmcm Lax"
(OrdinancC). and
WHEREAS, under the Ordinance. Section 23 -197 (a):
four perceul tit* each whale and major fraction (it' each dollar of the total rental charged Beery person who
real,, !cases or let-, for consideration any living quarters or accommodations in any hotel, apartment hotel, nuolei,
re,ort motel. apartment motel. mutant house, tuuris( or trailer camp or condominium lior a leftn oI slx months or
less "
And
WIIE:REAS, pursuant to its adopted Ordinance, (he County established a l ourisi I)cvclopnunt Council (H)CI,
subordinate Disariet Advisory Committees (DA('), and has completed a'rourisl Devclupnlen( Ilan as required under
the Act and the Ordinance_ and
®®'l1ERF:AS, the adopted Ordinance provides spccllic requirements Ibr the membership ol'the both the TDC and the
DAC, and further provides legislative limilarlions liar their respective authorities: and �
ry
WHEREAS, Said I ourist Development )'Inn establishes the distribution ol'thc Iixar percent ( thus lee tied sander
the ordinance which provide. as lidlows:
"Sec. 23 -201). Tourist development plan.
1111 Irrthe+rcrd areas ref /
( I) The fil:sl Iwo cents of the Blur -cent tax shall be spent:
il. to promote and ad\ertise Monwe County tourism within domestic and international
markets,
h. I o promote county ICRlivals, tournaments, races and lather lourist related activities
e. to promote County tourist - uncalled cultural evenis such as visual and perforaning anti,
including but Ito( limited to theater. concerts, recitals, operas. dance. and an exhibition..
(' l I he third cent and the 10urlh cent ol'Ihe lilur -cent lax shall be spent:
a. ro acquire. Construct, extend, enlarge, renwdel, repair, inlprmc, maintain, operate or
pl'olllnte one or more publicly owned and operated convention centers_ sports stadiums. spurts
arenas, coliseums, auditoriums, or aquariums, within the hounclarics of the County or sub - County
taxing district in w hich the tax as levied
h To acquire, construct, extend, enlarge, remodel, repair, improve, maintain. operate or
plonlole orle or more museums, zoological parks, lishing piers or nature centers which art• publicly
owned and operated by t)(4tir prolil organizations and open to the public, llow•ever, these
purposes may he implemented iliruugh service contracts and leases with persons who maintain and
operate adequate existing Iacilites
C. fo fund comcnlion humus. tourist bureaus, tourist infi centers, and news
hureaus as County argencaes or by contract wilh the Cllarllbcrs of commerce or similar association in
Ills Cam11Y.
d. fo lmanec beach impiuvemem, mam icnanec. re- nourishment, mmoramm. and erosion
control
e,'Io finance fishing piers.
1'. In ad\ertise and promote the district ;nuFur the county "Idllll domestic and intern;ltional
markels.
g. 1 o promote comity lestivids, tournaments. races and other IOUrist-relaled activities.
h, 1 o promote county tourist - oriented cullural events such as visual and perl6rining ails, including
hill not llmitl:d to Illeatei, concerts, recoils. operas, dance, and art exhibition,..
WHEREAS. (he responsibilities of either the VDC or the DA( s is. Ill part. the review of proposals I01' DUSlimmon, I urn
Key, Cultural Umbrella, Fishing Umbrella e\ents and Bricks K Nitwar piojects: and
WIIEREAS, applicahons hir Bricks atilt Mortar projects, rccenc Binds entirely from the 3" and 4' cents (it' those taxes
levied under Ilie ( )rdmmlce: aild
tB
WHEREAS. through Mich applications. hiomroe County IeCCiCS 111'Ieks ,- Mortar dollars at a role (l) title hundred percem
.6
( Iow") rcmiliursemetw and
CL
WIIEREAS, as a matter of policy, other local governni•nts, nonprofit orgallizatious under 501 (C) of the United States
tm
—
Intern;d RO•enlle Code. and other husinesses authorized to conduct business in the Slate of Florida, are only eligible for {illy
C
Percent (50 ";.) reimburNable grunts under the 'I•DC Brick and Mortar program. And, in addition, the applicant mint he ably
to show the availabiluy of one hundred percent ( 100"o) ol'Ihe requested project funding at the time 1\1 application: and
'-
WHEREAS, Bricks and Morla r funds which may remain at the end of a fl)C funding cycle are typically rolled over at Ilse
L
0
recommendation of the DAC into advertising and promotion efforts: and
C
®171 ER EAS, this fxltii \ opt:rutes to the dclrumcat of the purpose for Bricks and Mortar protect developmem: and
tB
WHEREAS, the physical amenities mid w(ractions provided through YDC Bricks and Mortar foram lunding IS as inlporlaill
(o the I DC concept a5 (lie ;Id\ crtismV alld p1'0111 , tlun;ll component: and
WHEREAS, the Kev% tourist experience is enhanced significantly by those I DC funded Keys Bricks and Mortar attractions
that lisitors ellcolllller while Isere. deler11 iii nL in parr \\'helhrr each Iourisl visitor returns to the Keys lop' ftllure vacations.
a ld
by
N
WHEREAS, I M Bricks all(] Mortar pro1ccls conlrlbute significantly ill (lie characler and vitality t,f the Keys econtllnle'
m
ellrlllc: alld
N
by
WHEREAS, local uncinnlcnt jurisdictions provide it proportionate share of the taxrS le\ied under the (Ordinance and
lhcrc(i,re dcser\c ;ill equal and proportionate share of s lid wx rc\euucs mad available through Bricks and Mortar grants: and
WHEREAS, Nonprufils under 501 (c) liequenlly uper;ue al (lie limits of lltrir hudgrls, as most are dependent on donor and
iC
grant re\enues to support Ihcir efforts, and
WHEREAS, making the full anlouut of I IX Bricks and Mortar !`rant funds available "tip front" is often a signilicanl
lmancial burden \\hich ultimately dissuades many nonprofits from applying loo these grams.
NO W.'I'llE:RE:FORF., BE IT RESO1, ®'F:1) lip '1'IIF: C'1'11' CO t*NC'I1.0F''I'lIE C'I'TY OF I.AYTON ON, FLORIDA,
C
7'UA I';
!iecliam I, Elie• abu\e ra claps are true and rurrret and ulenRn \rued herein
Section 2. 1 he Cit rctpucsts shut 1111C Board e Bo of C ounly Commissioners of Monro ul
e Counly, I lorida adopt t)le li,lh
pohc\ re\ isions lip Ille applicatn,IL review alld approval M I 0C Bricks and Mortar projects:
I All li%c I uniclpalltle5 in d 1hC till I ilcoll\OI ated C otlnty Shall tic provided ( hundred percent ( 100 "i,) relmbur ,.able
funding Illr pn,po.,cd. lftlallfle(I and app i-mecl I DC Biick5 alld Mortar projects.
I'DU liricks R Mortar grain funding, shall remain mailable li Brick., and , Mortar proJeCIS exclusively and not he
rolled over into ad\crlismg and promotion.
( Approved Bricks and Mortar projects submlilled by 501 C nonprofil oiganizations he reimbursed m a rate of 75'f,,,
and be allotted to request a draw al the nlldpoint of Conlplelion lot 100 ° ' of the required 50 °„ invested at the outset
Roll Call
Vice Maivor Bruce I hill`
Yes
No
Coullcilwoziuin U. Katic Scull
Yes "X
No
Councilman William Murclue
Yes
:k"
No
Comicilman Gregory Lewis
Yes
x
No
Councilmaii Philip Porter
Yes X-
No
Section 4. 1 his resolution shall lake vilcel immediaiely uptui iismitiplimi.
PASSED AND ADOPTED 111"I'llt: CITY COUNCIL OFT11K CITY OF LAYTON, FLORIDA,' HIS 5T11 DAY OF
JANTARY 2017.
('['['N'()F LAYTON, FLORIDA
Norman S. Anderson, Mayor
Attest*
T
lt. t
Seal)
Islamorada, Village of Islands, Florida
RESOLUTION NO. 17 -02 -08
A RESOLUTION OF THE VILLAGE COUNCIL OF
ISLAMORADA, VILLAGE OF ISLANDS, FLORIDA,
REQUESTING THAT THE MONROE COUNTY BOARD OF
COUNTY COMMISSIONERS CONSIDER AND ADOPT
POLICY MODIFICATIONS REGARDING MONROE
COUNTY TOURIST DEVELOPMENT COUNCIL ( "TDC ")
PROJECTS; SUPPORTING THE UTILIZATION AND
EXPENDITURE OF TDC DESIGNATED "BRICKS AND
MORTAR" FUNDS FOR MUNICIPALITIES AND NON-
PROFIT ORGANIZATIONS AND MODIFICATION OF
CURRENT MATCH REQUIREMENTS OF BOTH
MUNICIPALITIES AND NON - PROFIT APPLICANTS FOR
UTILIZATION OF SUCH FUNDS; AND PROVIDING FOR AN
EFFECTIVE DATE
WHEREAS, the Local Option Tourist Development Act, as set forth in Section 125.0104,
Florida Statutes, provides for the establishment of a Tourist Development Tax pursuant to the Act; and
WHEREAS, Monroe County, Florida (the "County ") adopted an Ordinance pursuant to the
Act entitled "Tourist Development Tax" which is codified in Chapter 23, Article VI of the Monroe
County Code of Ordinances (the "Ordinance "); and
WHEREAS, pursuant to Section 23 -197 (a) of the Ordinance: "...a tourist development tax at
a rate of four percent of each whole and major fraction of each dollar of the total rental charged every
person who rents, leases or lets for consideration any living quarters or accommodations in any hotel,
apartment hotel, motel, resort motel, apartment motel, rooming house, tourist or trailer camp or
condominium for a term of six months or less. "; and
WHEREAS, pursuant to its adopted Ordinance, the County established a Tourist Development
Council (TDC), subordinate District Advisory Committees (DAC), and has completed a Tourist
Development Plan as required under the Act and the Ordinance, and
WHEREAS, the adopted Ordinance provides specific requirements for the membership of the
both the TDC and the DACs and further provides legislative limitations for their respective authorities;
and
WHEREAS, responsibilities of either the TDC or the DACs is, in part, the review of proposals
for Destination, Turn Key, Cultural Umbrella, Fishing Umbrella events and Bricks & Mortar projects;
and
WHEREAS, said Tourist Development Plan establishes the distribution of the four percent
(4 %) thus levied under the Ordinance; and which provides as follows:
"Sec. 23 -200. Tourist development plan.
(a) Authorized uses of revenue.
(1) The first two cents of the four -cent tax shall be spent:
a. To promote and advertise Monroe County tourism within
domestic and international markets.
b. To promote county festivals, tournaments, races and other
tourist- related activities.
C. To promote county tourist - oriented cultural events such as
visual and performing arts, including but not limited to theater,
concerts, recitals, opera, dance, and art exhibitions.
(2) The third cent and the fourth cent of the four -cent tax shall be spent:
a. To acquire, construct, extend, enlarge, remodel, repair,
improve, maintain, operate or promote one or more publicly owned
and operated convention centers, sports stadiums, sports arenas,
coliseums, auditoriums, or aquariums, within the boundaries of the
county or sub - county taxing district in which the tax is levied.
b. To acquire, construct, extend, enlarge, remodel, repair,
improve, maintain, operate or promote one or more museums,
zoological parks, fishing piers or nature centers which are publicly
owned and operated by not-for-profit organizations and open to the
public. However, these purposes may be implemented through service
contracts and leases with persons who maintain and operate adequate
existing facilities.
C. To fund convention bureaus, tourist bureaus, tourist
information centers, and news bureaus as county agencies or by
contract with the chambers of commerce or similar association in the
county.
d. To finance beach improvement, maintenance, renourishment,
restoration, and erosion control.
e. To finance fishing piers.
f. To advertise and promote the district and /or the county within domestic and
international markets.
g. To promote county festivals, tournaments, races and other tourist - related
activities.
h. To promote county tourist- oriented cultural events such as visual and
performing arts, including but not limited to theater, concerts, recitals, opera,
dance, and art exhibitions.
WHEREAS, applications for Bricks and Mortar projects receive funds entirely from the 3`
and 0 cents of those taxes levied under the Ordinance; and
WHEREAS, through such applications, the County receives Bricks & Mortar funds at a rate
of one hundred percent (100 %) reimbursement; and
WHEREAS, as a matter of County policy, other local governments, nonprofit organizations
under 501 (C) of the United States Internal Revenue Code, and other businesses authorized to conduct
business in the State of Florida, are only eligible for fifty percent (50 %) reimbursable grants under the
TDC Bricks and Mortar program and must also be able to show availability of one hundred percent
(100 %) of the requested project funding at the time of application for such grant funds; and
WHEREAS, Bricks and Mortar funds which may remain at the end of a TDC funding cycle
are typically rolled over at the recommendation of the DACs into advertising and promotion efforts;
and
Page 2 of 4
WHEREAS, this policy operates to the detriment of the purpose for Bricks and Mortar project
development as the physical amenities and attractions provided through TDC Bricks and Mortar grant
funding is as important to the TDC concept as the advertising and promotional component; and
WHEREAS, TDC Bricks and Mortar projects contribute significantly to the character and
vitality of the Keys economic engine; and
WHEREAS, the Keys tourist experience is enhanced significantly by those TDC funded Keys
Bricks and Mortar attractions that visitors encounter while in the Keys, and is determined in part by
whether each tourist visitor returns to the Keys for future vacations; and
U)
A)
WHEREAS, local government jurisdictions like Islamorada, Village of Islands (the "Village ") `2
provide a proportionate share of the taxes levied under the Ordinance and, therefore deserve an equal
CL
and proportionate share of said tax revenues made available through Bricks and Mortar grants; and
WHEREAS, non - profit organizations recognized under 501 (c) if the Internal Revenue
Service frequently operate at the limits of their budgets, as most are dependent on donor and grant
revenues to support their efforts, and
0
WHEREAS, making the full amount of TDC Bricks and Mortar grant funds available "up
front" is often a significant financial burden which ultimately dissuades many nonprofits from applying
for these grants; and
WHEREAS, the Village Council of Islamorada, Village of Islands (the "Village Council ") has
determined that it is more equitable for all five (5) Keys municipalities and the unincorporated County
be provided equal reimbursable funding for proposed, qualified and approved TDC Bricks and Mortar
projects.
rd
NOW THEREFORE, BE IT RESOLVED BY THE VILLAGE COUNCIL OF
04
ISLAMORADA, VILLAGE OF ISLANDS, FLORIDA, AS FOLLOWS:
Section 1 . Recitals The above recitals are true and correct and are incorporated herein by
this reference.
Section 2. Requesting Policy Revisions to TDC Brick and Mortar Proms The
Village Council hereby requests that the Board of County Commissioners of Monroe County, Florida
adopt the following policy revisions to the application, review, and approval of TDC Bricks and Mortar
projects:
1. All five municipalities and the unincorporated County shall be provided equal
reimbursable funding for proposed, qualified and approved TDC Bricks and Mortar
projects.
2. TDC Bricks & Mortar grant funding, shall remain available for Bricks and Mortar
projects exclusively and not be rolled over into advertising and promotion.
3. Approved Bricks and Mortar projects submitted by 501 C nonprofit organizations shall
be provided reimbursable funding up to seventy -five (75 %) percent and may be
partially reimbursed at the midpoint of completion.
Page 3 of 4
Sect ion 3. Transmittal The Village Clerk is directed to furnish copies of this Resolution to:
• Monroe County Board of County Commissioners
• City of Key Colony Beach
• City of Key West
• City of Layton
• City of Marathon
Section 4 . Effective Date This Resolution shall become effective immediately upon its
adoption.
PASSED AND ADOPTED ON THIS 16th DAY OF FEBRUARY, 2017.
Motion to adopt by Councilwoman Deb Gillis, second by Vice Mayor Chris Sante.
Mayor Jim Mooney
Vice Mayor Chris Sante
Councilman Mike Forster
Councilwoman Deb Gillis
Councilwoman Cheryl Meads
ATTEST:
YES
YES
YES
YES
YES
z��
CHRIS SANTE, VICE MAYOR
KELLY "1° Eel, VILLAGE CLERK
ROGET V. BRYAN, VILLAGE ATTORNEY
Page 4 of 4
I
Last Stand of the Florida Keys
February 2, 2017
Ms. Rita Irwin, Chairperson
Monroe County Tourist Development Council
1201 White Street Suite 102
Key West FL 330+0
Dear Ms. Irwin,
Last Stand applauds resounding success of the Tourist Development Council in Its mission to bring more
tourists to the Florida Keys, having Increased tourism to 4 million visitors a year since its inception in
1981.
However, this success has produced both positive and negative outcomes. While enhanced tourism has
definitely enriched some in the business community, it certainly has put a strain on the larger
community. The demands and pressures of all these additional visitors on local government services and
non - profits are taking a toll on Monroe County citizens, taxpayers, and municipalities. r-
With increased tourism, the TDC budget has also grown from $1.5 million in 1982 to its present year's
budget of $55 million, and we understand the majority of that money is spent on advertising, in one
form or another. In addition to dedicated advertising funds, it has been the practice of the TDC DACs to
transfer any unused funds from the Capital Projects /Brick & Mortar program into even more advertising.
While this may have been helpful many years ago it no longer makes sense given the present amount of
advertising money available In a very large budget. Last Stand suggests that this practice be revised.
• Last Stand supports efforts to upgrade the policy by retaining all unused funds in the Capital
Projects/Brick & Mortar fund for future projects requested by non- profits and municipalities.
• We also support increased reimbursement of 75% for non - profits and 100% for municipalities.
Providing a more user - friendly Capital Projects policy, along with additional funds, will lead to more
improvements in the community, which will both enhance the visitor experience and improve the
quality of life for its residents. Last Stand asks you to support the changes cited above to the Capital
Projects/Brick & Mortar program.
Thank You,
Mark Songer
President, Last Stand
PO Box 146, Key West, FL 33041 -0146
www,keys1aststand.2 info @kgylfnd.or�
Island of Key Largo Federation of Homeowners Associations, Inc.
"Neer doubt that n small group ( committed citizens can change €lrc world, Indeed, it is the only thing that ever has. "°
Margaret Mend
02 -08 -17
Rita Irwin, Chair
Tourist Development Council
RE: TDC Bricks & Mortar Fund
Dear Rita Irwin,
The members of the Federation support the proposed changes to the TDC Bricks and Mortar
Fund. The TDC budget has reached a healthy $55 million this year and so the practice of rolling
over unused Bricks & Mortar funds into advertising is no longer necessary. There is a much
larger need to keep these funds available for the Capital Projects of the county, municipalities,
and non - profits, and other government agencies. We support requiring all un -used funds in the
Bricks & Mortar account to remain there for future projects.
It is also time to increase the TDC's contribution to the municipalities and non - profits for their
Capital Projects. The present 50% funding allocation needs to be increased. This will help to
qualify more applicants and lead to a better success rate of the applications submitted.
Key Largo, along with the rest of the Keys, struggles to provide all that 4 million tourists require
to have a safe and enjoyable stay. The increasing numbers of visitors results in increased
demands on visitor services offered by the county, municipalities, non - profits, and other
government agencies. The Bricks & Mortar Fund provides an opportunity to improve those
services but it needs to be accessible and available on a more reliable basis.
The residents of Key Largo feel the impact of so many tourists year - round, we ask that the
Bricks & Mortar Fund be a means to relieve some of the burden of sharing these islands with 4
million tourists. Please support the proposed changes to the TDC policy when it comes to the
Bricks & Mortars program.
Sincerely,
The President, board, and members of the Federation
Dottie Moses
ANGLERS PARK HOMEOWNERS ASSOC., BUTTONWOOD BAY HOMEOWNER'S ASSOC., CALUSA CAMPGROUND
CONDOMINIUM ASSOC,, CAPTAIN JAX HOMEOWNER'S ASSOC, HOMEOWNER'S ASSOC. OF CORAL COAST, HAMMER POINT
HOMEOWNER'S ASSOC, HIBISCUS PARK HOMEOWNER'S ASSOC., LARGO SOUND PARK CLUB INC. HOMEOWNER'S
ASSOC., PORT LARGO RESIDENTIAL, HOMEOWNER'S ASSOC., ROCK HARBOR CLUB CONDOMINIUM ASSOC., ROCK HARBOR
ESTATES HOMEOWNER'S ASSOC., SEXTON COVE HOMEOWNER'S ASSOC., STILLWRIGHT PROPERTY OWNER'S ASSOC.
SUNSET ACRES PROPERTY OWNERS ASSOC., SUNSET WATERWAYS HOMEOWNER'S ASSOC., TAYLOR CREEK VILLAGE
HOMEOWNER'S ASSOC,, THE HARBORAGE HOMEOWNER'S ASSOC.,THF, SANCTUARY CONDOMINIUM ASSOC., WYNKEN
BLYNKEN & NOD HOMEOWNER'S ASSOC.
Ocean Reef Club Association
*is)
NOW, THEREFORE, BE IT RESOLVED BY THE OCEAN REEF COMMUNITY
ASSOCIATION BOARD OF DIRECTORS AS FOLLOWS:
Section 1: That the Monroe County Board of County
Page I of 2
!Ili I! INIMMIliffliffifli! Will 11
upon its passage and adoption and authentication by the signature of
the Chairman of the Ocean Reef Community Association Board of Directors.
Passed and adopted by the Ocean Reef Community Association Board of
Directors at a meeting held this
—16— day of _February_, 2017.
Kenneth Dewey�
Ch non
_
Ocean Reef Co un Association
JOINT MEMORANDUM
Meeting Date: March 7, 2017
To: Honorable Chair and TDC Board Members
From City of Key West
City of Marathon
City of Key Colony Beach
City of Layton
Islamorada Village of Islands
Last Stand of the Florida Keys
The Greater Marathon Chamber of Commerce
The Key Largo Federation of Homeowners Associations, Inc.
Ocean Reef Community Association
Agenda Item: Discussion of TDC Bricks and Mortar Funding Policies and Criteria
REQUEST
This Memorandum represents a consensus based request to modify TDC Bricks and Mortar grant
funding policies and criteria as follows:
The percentage of 3" and 4t cent TDC tax revenues provided to Bricks and Mortar projects I,-
should remain at the current level of twenty-five percent (25%) adjustable only upon super 0
CL
majority vote of the BOCC.
2. All five municipalities and unincorporated Monroe County shall be provided one hundred
percent (100%), or an equal percentage, reimbursable funding for proposed, qualified and
.S
approved TDC Bricks and Mortar projects.
3. Nonprofit 501 C organizations should be eligible for seventy -five percent (75%) 2
CL
reimbursable funding for proposed, qualified and approved TDC Bricks and Mortar projects. 0
4. TDC Bricks & Mortar grant funding, shall remain available for Bricks and Mortar projects E
exclusively and shall not be rolled over into advertising and promotion.
5. Nonprofit organizations should be eligible for partial reimbursement of organization funds
expended at the midpoint of project completion. Reimbursement should only be approved
after a complete compliance review of required project elements by TDC grants managers.
E
Implementation shall be required in a manner acceptable to the Monroe County Clerk of the
Courts.
This memorandum is signed by an appropriate member of each municipality or signatory group as a
consolidation of the position of each and all signatories.
BACKGROUND & JUSTIFICATION:
During the past several months an on-going dialogue has occurred concerning the current distribution
formula for TDC Bricks and Mortar dollars. This is a dialogue that has included Monroe County and
municipal elected officials, community advocacy groups, Chambers of Commerce, non- profit
organizations, other stakeholders and members of the TDC Board, DACs and senior staff.
Two major issues arose through these discussions,
• Establishment of an equitable distribution of Bricks and Mortar dollars across local
governments and non-profit organizations and
• The current policy conceming the roll-over of Bricks and Mortar dollars in the event they are
unutilized after single or multiple grant cycles
As a result of the discussions, all municipalities have either adopted a Resolution or provided
comment and three organizations have weighed in on the issue as well. All Resolutions were
approved unanimously by their respective Boards or Councils. These back-up documents are
attached for your review.
Consensus amongst signatories indicates that an equitable distribution of Bricks and Mortar dollars
should occur amongst local government applicants for these monies. The percentage requested
varies from 75% to 100% grant funding. Additionally, it is agreed that an increase in the TDC grant
percentage from 50% to 75% is appropriate for non-profit organizations. It has also been agreed that
Bricks and Mortar dollars should not revert for advertising or promotion but, remain available for
future bricks and mortar projects.
A number of discussions have occurred with TDC and DAC members and senior TDC staff. As a
concession to TDC concerns, a cap on 3r and 4" penny TDC revenues is appropriate, capping the
percentage at the current twenty-five percent (25%) level. A percentage increase could be allowed
with the recommendation of theTDC or the approval of a super-majority of the County Commission.
REQUEST LO
Itemized below are the points of general consensus which are forwarded to the TIC: for review at its
March 7, 2017 meeting. The majority of signatories will be present for the review of this item with CL
the expectation that serious consideration will be given by the'I'DC for the approval of these policy
revisions and that the revisions be forwarded to the Board of County Commissioners for final
approval of that elected body:
I The percentage o1 and 4" cent TDC tax revenues provided to Bricks and Mortar projects
should remain at the current level of twenty-five percent (25%) adjustable only upon super
majority vote of the BOCC.
2. All five municipalities and unincorporated Monroe County shall be provided one hundred
percent (100%), or an equal percentage, reimbursable funding for proposed, qualified and
approved TDC Bricks and Mortar projects.
3. Nonprofit 501 C organizations should be eligible for seventy-five percent (75%)
reimbursable funding for proposed, qualified and approved TDC Bricks and Mortar prejects.
4. TDC Bricks & Mortar grant funding, shall remain available for Bricks and Mortar projects
exclusively and shall not be rolled over into advertising and promotion.
5. Nonprofit organizations should be eligible for partial reimbursement of
organization funds expended at the midpoint of project completion. Reimbursement should
only be approved after a complete compliance review of required project elements by TDC
grants managers. Implementation shall be required in a manner acceptable to the Monroe
County Clerk of the Courts.
I�
V
Dom,:
ws
David Ritz„ President
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