Item D17M
C ounty of f Monroe
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BOARD OF COUNTY COMMISSIONERS
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Mayor George Neugent, District 2
The Florida. Ke Se
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Mayor Pro Tern David Rice, District 4
Danny L. Kolhage, District I
Heather Carruthers, District 3
Sylvia J. Murphy, District 5
County Commission Meeting
October 18, 2017
Agenda Item Number: D.17
Agenda Item Summary #3453
BULK ITEM: Yes DEPARTMENT: Tourist Development Council
TIME APPROXIMATE: STAFF CONTACT: Ammie Machan (305) 296 -1552
N/A
AGENDA ITEM WORDING: Approval of Fishing Umbrella Event Agreements for FY 2018 as
per attached summary sheet totaling $325,200.
ITEM BACKGROUND: In order to reduce the vast quantity of paper work, we request your
approval of the fishing events outlined in the attached spreadsheet wherein the contract ID number,
organization, event name, event dates, funding allocated, district, line item number, expiration and
effective dates are provided. A boilerplate fishing agreement is provided for your information.
TDC approved same at their meeting of July 18, 2017
PREVIOUS RELEVANT BOCC ACTION: At the meeting of April 19, 2015 the BOCC
approval the TDC's reduction of repetitive paperwork, wherein the TDC would provide a summary
of event(s) funding information
CONTRACT /AGREEMENT CHANGES:
New Agreements
STAFF RECOMMENDATION: Approval
DOCUMENTATION:
FY 2018 Fishing Event Summary Sheet and Boilerplate agreement
FINANCIAL IMPACT:
Effective Date: Provided on attached summary sheet
Expiration Date: Provided on attached summary sheet
Total Dollar Value of Contract: $325,200
Total Cost to County: No Cost to County
Current Year Portion: $325,200
Budgeted: Yes
Source of Funds: TDC
CPI:
Indirect Costs:
Estimated Ongoing Costs Not Included in above dollar amounts:
Revenue Producing: No If yes, amount:
Grant:
County Match:
Insurance Required: No
Additional Details: Effective Date, Expiration Date and amounts for each agreement
provided on attached summary sheet.
See Attached summary sheet for line item numbers
10/18/17 115 -75022 -FISHING UMBRELLA -115
$325,200.00
REVIEWED BY:
Maxine Pacini
Completed
10/02/2017 4:13 PM
Christine Limbert
Completed
10/03/2017 11:17 AM
Budget and Finance
Completed
10/03/2017 11:20 AM
Maria Slavik
Completed
10/03/2017 11:20 AM
Kathy Peters
Completed
10/03/2017 7:14 PM
Board of County Commissioners
Pending
10/18/2017 9:00 AM
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Packet Pg. 1357
Funds
anization
Event name
Event Date
District
ine Item Numb
Expiration Date
Effective Da
allocated
1884
Lower Keys Chamber of
Big Pine & Lower Keys Dolphin
$15,000.00
June 2018
II
115 75022 530340 TF85 079 X 530480
August 29, 2018
Commerce, Inc.
Tournament
October 18, 2017
1885
N LLC
Cheeca Lodge All American
$5,000.00
November 2017
IV
115 75022 530340 TF85 796 X 530480
January 29, 2018
Backcountry Tournament
October 1, 2017
1893
Loren Rea
Cuda Bowl Fishing Tournament
$5,000.00
February 2018
I
115 75022 530340 TF85 472 X 530480
April 29, 2018
October 18, 2017
1892
Loren Rea
Del Brown Permit Tournament
$3,500.00
July 2018
I
115 75022 530340 TF85 404 X 530480
September 29, 2018
October 18, 2017
1878
Golden Fly Invitational
Golden Fly Invitational Tarpon
$3,000.00
May 2018
IV
115 75022 530340 TF85 298 X 530480
July 30, 2018
Tarpon Tournament, Inc.
Tournament
October 18, 2017
1882
Saltwater Fishing
Islamorada All Tackle Bonefish and
$2,500.00
October 2017
IV
115 75022 530340 TF85 263 X 530480
December 30, 2017
Connection, LLC
Permit Championship
October 18, 2017
1898
Islamorada Fishing Classics
Islamorada Fly Dolphin
$5,000.00
July 2018
IV
115 75022 530340 TF85 927 X 530480
September 29, 2018
Tournament
October 18, 2017
1902
Islamorada Junior Sailfish
Islamorada Junior Sailfish
$6,000.00
December 2017
IV
115 75022 530340 TF85 089 X 530480
March 1, 2018
Tournament
Tournament
October 1, 2017
1890
Islamorada Charter Boat
Islamorada Sailfish Tournament
$15,000.00
November
IV
115 75022 530340 TF85 258 X 530480
March 1, 2018
Association Inc.
December 2017
October 1, 2017
1897
Islamorada Fishing Classics
Islamorada Spring Classic
$5,000.00
April 2018
IV
115 75022 530340 TF85 832 X 530480
June 29, 2018
October 18, 2017
1896
Islamorada Fishing Classics
Islamorada Summer Classic
$5,000.00
July 2018
IV
115 75022 530340 TF85 870 X 530480
September 29, 2018
October 18, 2017
1904
Islamorada Women's Sailfish
Islamorada Women's Sailfish
$6,000.00
Feb -18
IV
115 75022 530340 TF85 260 X 530480
April 29, 2018
Tournament
Tournament
October 18, 2017
1886
Saltwater Fishing
Jim Bokor Islamorada All Tackle
$2,500.00
March 2018
IV
115 75022 530340 TF85 722 X 530480
May 30, 2018
Connection, LLC
Shoot Out
October 18, 2017
1905
Key Largo Sailfish Challenge
Key Largo Sailfish Challenge
$6,000.00
January 2018
V
115 75022 530340 TF85 301 X 530480
April 1, 2018
October 18, 2017
1901
Key West Fishing
Key West Fishing Tournament
$71,500.00
January- November
I
115 75022 530340 TF85 056 X 530480
January 1, 2018
Tournament, Inc.
2018
October 18, 2017
1895
Meat Mayhem, Inc.
Key West Kingfish Mayhem
$15,000.00
January 2018
I
115 75022 530340 TF85 925 X 530480
April 1, 2018
October 18, 2017
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Packet Pg. 1357
ID
Organization
Event name
Funds
Event Date
District
ine Item Numb
Expiration Date
Effective Da
allocated
1900
Key West Marlin
Key West Marlin Tournament
$50,000.00
July 2018
I
115 75022 530340 TF85 302 X 530480
September 29, 2018
Tournament, Inc.
October 18, 2017
1883
Nute Holdings LLC
Ladies Tarpon Fly Tournament
$3,700.00
June 2018
IV
115 75022 530340 TF85 509 X 530480
August 29, 2018
October 18, 2017
Marathon Offshore Bull &
1887
Cow Dolphin Tournament,
Marathon Offshore Bull & Cow
$25,000.00
May 2018
III
115 75022 530340 TF85 700 X 530480
July 30, 2018
Dolphin Tournament
Inc.
October 18, 2017
Key West and Lower Keys
1888
Fishing Guides Association,
March Merlon Invitational Permit
$3,500.00
March 2018
1
115 75022 530340 TF85 739 X 530480
May 30, 2018
Inc.
Tournament
October 18, 2017
1899
Nick Sheahan Scholarship
Nick Sheahan Dolphin Rodeo
$17,000.00
May 2018
V
115 75022 530340 TF85 701 X 530480
July 30, 2018
Fund, Inc.
October 18, 2017
1894
Rob Fordyce
Outdoor Channel Shark
$5,000.00
March 2018
I
115 75022 530340 TF85 926 X 530480
May 30, 2018
Tournament
October 18, 2017
1903
Key West Marlin
Marathon Marlin Tournament
$5,000.00
July 2018
111
115 75022 530340 TF85 303 X 530480
September 29, 2018
Tournament, Inc.
October 18, 2018
1881
Skipper's Dolphin LLC
Skippers Dolphin Tournament
$17,000.00
June 2018
V
115 75022 530340 TF85 872 X 530480
August 29, 2018
October 18, 2017
Key West and Lower Keys
1889
Fishing Guides Association,
Sugarloaf Showdown
$10,000.00
November 2017
11
115 75022 530340 TF85 893 X 530480
January 29, 2018
Inc.
October 1, 2017
1880
Rotary Club of Key Largo
Take Stock in Children Back
$15,000.00
September 2018
V
115 75022 530340 TF85 412 X 530480
November 29, 2018
Charitable Events, Inc.
Country Challenge
October 18, 2017
1879
David Breznicky
Tarponian Tournament
$3,000.00
May 2018
111
115 75022 530340 TF85 580 X 530480
July 30, 2018
October 18, 2017
Total:
$325,200.00
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Packet Pg. 1358
BOILERPLATE FISHING EVENT FUNDING AGREEMENT
THIS Agreement is made and entered into by and between Monroe County, Florida, a politic,
subdivision of the State of Florida (County), and ORGANIZATION (Event Contractor) on this day c
, 2017.
WHEREAS, Florida Keys Fishing Tournaments, Inc. (Fishing Umbrella), the umbrella organizatio
under contract with the County, has recommended to the Monroe County Tourist Development Counc
(TDC), which has endorsed the recommendation, that certain monies be allocated for promotion of a >
event by Event Contractor; and LU
WHEREAS, Event Contractor has represented and agreed that it desires and is able to conduc
the event; and U_
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WHEREAS, the Umbrella organization recommends allocation of funds for the EVENT (Event) of C >"
DATE. !L_
NOW, THEREFORE; in consideration of the mutual promises contained herein, the parties agre
as follows:
1. Amount County shall pay a sum not to exceed $FUNDSALLOCATED (SPELL OU
FUNDING AMOUNT— TDC District DISTRICT Funding Allocation) effective for promotion an
related expenditures, as described in the event budget, attached hereto as Exhibit D, for production c
the Event. No amendments shall be made to the Budget as set forth in Exhibit D after approval c
contract. Payment will be made only after Event Contractor submits invoices and suppo
documentation acceptable to the County's Finance Department. The advertising and promotion budg(
using County funding may be altered as to the individual line items, or components, within 10% of th
amount stated for that item or component, without increasing the total dollar amount and withOL
requiring a written amendment to this agreement. The general non - allocated section of an Umbrell
event budget shall not exceed 15% of the total budget and may be utilized for unforeseen permissibl
expenditures and for those budget lines that may require additional funds. Monroe County's performanc
and obligation to pay under this agreement is contingent upon an annual appropriation by the Board c
County Commissioners.
In a situation where the Event has to be postponed due to a named storm or hurricane for whic
the County orders a visitor and /or resident evacuation order, the Event Contractor shall have thirty (3C
days to provide to Florida Keys Fishing Tournaments, Inc. notice of a new date for the Event, and she
produce the re- scheduled Event within ninety (90) days of the original date of Event. The reschedule
date shall be authorized, in writing, by the Florida Keys Fishing Tournaments, Inc. and forwarded to th
TDC administrative office for approval by the TDC Director. If the Event Contractor is unable t
reschedule the Event, the Event Contractor shall provide proof of the cancellation being caused by
named storm or hurricane, and a written statement as to why the Event cannot be rescheduled.
If the Event is cancelled or rescheduled due to a named storm or hurricane for which the Count
orders a visitor and /or resident evacuation order, the County shall pay for promotion or relate
expenditures of any combination of invoices for the original event date, and /or the rescheduled date up t
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
1
the amount, but not to exceed the amount of funds allocated as described in the budget, attached heret
as Exhibit D.
2. Duties of Event Contractor Event Contractor shall provide promotion and related service
as described in the Schedule of Events, Exhibit C, attached hereto. All advertising and public relation
services or supervision of advertising and public relations will be provided through the contracte
agencies of the TDC and County.
3. Invoicing Event Contractor agrees to submit all invoices and support documentation a >
required by the County's Finance Department rules and policies no later than EXPIRATION DATI u
unless the date of the event is amended upon written approval of the Fishing Umbrella and TD( .s
Director. Event Contractor shall not be reimbursed nor will Event Contractor's vendors be paid directl
for any invoices received by the County after EXPIRATION DATE unless the date of the event i
amended upon written approval of the Fishing Umbrella and TDC Director, and the County shall not bi
obligated to pay for any services provided by Event Contractor under this agreement if documentation a >
noted above is not received on or before this reimbursement deadline date. To be eligible fc
reimbursement, the request for reimbursement and supporting documents (checks, invoices, credit can
statements, bank statements, etc.) must show that the items were paid for directly by the same entit
named on the agreement with the County. For clarification on reimbursements, please refer to th
reimbursement packet provided to you upon execution of your funding agreement.
4. Expiration of Agreement This agreement expires EXPIRATION DATE and the Count
shall not be obligated to pay for any services provided by Event Contractor under this agreement
documentation as noted above is not received on or before this reimbursement deadline date, unless th
date of the event is amended upon written approval of the Fishing Umbrella and TDC Director.
5. Reimbursement to County Event Contractor shall reimburse County for any amount (
funds expended by County in connection with an event which does not occur as a result of any act c
omission by Event Contractor.
6. Media Rights The TDC shall have the right under this agreement to broadcast c
rebroadcast, for any purpose whatsoever, radio, television, sound, video or film production, and sti
photographs, paid by the TDC and County, and produced by the TDC agencies of record.
7. Indemnification and Hold Harmless The Event Contractor covenants and agrees ti
indemnify and hold harmless and defend Monroe County, its officers, employees and agents includirn
the TDC and Visit Florida Keys from any and all claims for bodily injury (including death), personal injury
and property damage (including property owned by Monroe County) and any other losses, damage:
and expenses (including attorney's fees) which arise out of, in connection with, or by reason of thi
services provided by Event Contractor, or other activities and funding associated with this agreemen
except those losses or damages caused by the negligent or wrongful act or omission of County or it
agents.
8. Non - Waiver of Immunity Notwithstanding the provisions of Sec. 768.28, Florida Statute:
the participation of the Event Contractor and the County in this Agreement and the acquisition of an
commercial liability insurance coverage, self- insurance coverage, or local government liability insurance
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
2
pool coverage shall not be deemed a waiver of immunity to the extent of liability coverage, nor shall an
contract entered into by the County be required to contain any provision for waiver.
9. Ethics Clause The Event Contractor warrants that it has not employed, retained c
otherwise had act on its behalf, any former County officer or employee in violation of Section 2 c
Ordinance No. 10 -1990 or any County officer or employee in violation of Section 3 of Ordinance No. 1C
1990. For breach or violation of the provision the County may, at its discretion, terminate this agreemer
without liability and may also, at its discretion, deduct from the agreement or purchase price, c
otherwise recover, the full amount of any fee, commission, percentage, gift or consideration paid to thi >
former or present County officer or employee.
10. Claims and Venue Event Contractor agrees to notify County immediately of any claim
suits or action made against the Event Contractor that is related to the activity under this agreement an
will cooperate with County in the investigation arising as a result of any action, suit or claim related to thi
agreement. Any legal proceedings arising out of this agreement shall be in accordance with the laws ( >
the State of Florida in the 16 Judicial Circuit for Monroe County; venue shall be in Monroe Count)
Florida.
11. Severability If any provision of this agreement shall be held by a court of competer
jurisdiction to be invalid or unenforceable, the remaining provisions shall not be affected thereby; any
each provision of this agreement shall be valid and enforceable to the fullest extent permitted by law.
12. Governing LawNenue This agreement shall be governed by and construed in accordance
with the laws of the State of Florida applicable to contracts made and to be performed entirely in the
State. In the event that any cause of action or administrative proceeding is instituted for the enforcemer
or interpretation of the agreement, the County and Event Contractor agree that venue shall lie in thi
appropriate court or before the appropriate administrative body in Monroe County, Florida. Thi
agreement shall not be subject to arbitration.
13. Accounting and Records Event Contractor shall maintain records pursuant to generall
accepted accounting principles for four (4) years after the event and shall permit County and its agent
and employees access to said records at reasonable times.
14. Termination of Agreement County may terminate this agreement without cause b
providing written notice to Event Contractor, through its officer, agent or representative, no less than sixl
(60) days prior to the event and may terminate for breach upon providing to Event Contractor, through ill
officer, agent or representative, written notice at least seven (7) days prior to the effective date of th
termination. Notice is deemed received by Event Contractor when hand delivered, delivered by nation,
courier with proof of delivery, or by U.S. mail upon verified receipt or upon the date of refusal or nor
acceptance of delivery.
15. Public Entities Crimes A person or affiliate who has been placed on the convicted vend(
list following a conviction for public entity crime may not submit a bid on a contract to provide any good
or services to a public entity, may not submit a bid on a contract with a public entity for the constructio
or repair of a public building or public work, may not submit bids on leases of real property to publi
entity, may not be awarded or perform work as a contractor, supplier, subcontractor or consultant undE
a contract with any public entity, and may not transact business with any public entity in excess of th
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
3
threshold amount provided in Section 287.017, for category two for a period of 36 months from the dat
of being placed on the convicted vendor list.
16. Logo Logo Usage guidelines are attached to this contract as Exhibit B. P
promotional literature and display advertising must display the "Florida Keys & Key West Come As Yo
Are" logo /trademark (as per attached logo sample — Exhibit B). This logo /trademark was adopted b
the TDC and County in April, 2010
In- County Logo The logo that includes the "Monroe County Tourist Development Council" designatio
is to be utilized on in- county print newspaper and magazine ads, brochures, postcards, pamphlet.
programs, posters, banners (hanging and displayed outdoors) and digital advertising on website. s
website links, pre roll video, banners, mobile and email blasts. Radio commercials should includ
"Brought to you by The Monroe County Tourist Development Council. To seek approval, clarificatio co co
and /or logo in electronic format (eps or jpg file), contact Karen Piedra or John Underwood with Tinsle N
Advertising at 305 - 856 -6060. >_
Out -of- County Logo The logo that does NOT include the "Monroe County Tourist Developmer
Council' designation is to be utilized in out -of- county newspapers and magazines, brochures, postcard:
pamphlets, programs, posters and digital advertising on websites, website links, pre roll video, banner:
mobile and email blasts. Radio commercials should include "Brought to you by The Monroe Count
Tourist Development Council'. To seek approval, clarification and /or logo in electronic format (eps or jp
file), contact Karen Piedra or John Underwood at Tinsley Advertising at 305 - 856 -6060.
17. Permits The Event Contractor will secure all required permits, licenses and shall pay a
appropriate business taxes.
18. Assignment The Event Contractor shall not assign, transfer, convey, sublet or otherwise
dispose of this agreement, or of any or all of its right, title or interest therein, or his or its power ti
execute such agreement to any person, company or corporation without prior consent of the County.
19. Modification The event name, time & date of the event and Schedule of Activities may bl
amended upon written approval of the Advisory Committee and TDC Director. Any changes to sail
contract other than stated above require approval by the Advisory Committee, TDC and the County.
20. Non Occurrence of Event The Event Contractor shall give written notice to the TDC if it i
found necessary to cancel an event. The notice shall contain the reason for the cancellation. If thi
event does not take place for any reason under control of Event Contractor, then Event Contractc
agrees to refund to the County any amounts already paid to them under this agreement and relieve the
County from any further payments.
21. Laws and Regulations Any and all services, materials and equipment shall comply full,
with all Local, State and Federal laws and regulations.
22. Taxes The County and TDC are exempt from Federal Excise and State of Florida Sale
Tax, but this in no way exempts the Event Contractor from applicable Federal and State taxes. .
23. Finance Charges The County and TDC will not be responsible for any finance charges.
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
rd
24. Relation of County /TDC It is the intent of the parties hereto that the Event Contractc
shall be legally considered as an independent contractor and that neither it nor its employees shal
under any circumstances, be considered servants or agents of the County and TDC, and the County any
TDC shall at no time be legally responsible for any negligence on the part of said Event Contractor, it
employees or agents, resulting in either bodily or personal injury or property damage to any individua
firm or corporation.
25. Disclosure The Event Contractor shall be required to list any or all potential conflicts c >
interest, as defined by Florida Statutes Chapter 112 and Monroe County Code. The Event Contractc UJ
shall disclose to the County and TDC all actual or proposed conflicts of interest, financial or otherwise .S
direct or indirect, involving any client's interest which may conflict with the interest of the County am
TDC. CO CO
26. Compliance with Laws - Nondiscrimination The Event Contractor, shall comply with a C > q
Local, State and Federal laws and ordinances applicable to the work or payment for work thereof, am
shall not discriminate on the grounds of race, color, religion, sex, age or national origin in the
performance of work under this agreement. This agreement shall be subject to all Local, State am
Federal laws and regulations and ordinances. 2
27. Security Protection The Event Contractor agrees to provide adequate security for thl
event. No TDC funds will be used for this purpose.
28. Authority Each of the signatories for the Event Contractor below certifies and warrant
that: a) the Event Contractor's name in the agreement is the full name of the person or corporation a
designated in its corporate charter, and b) they are empowered to act and execute the agreement for thi
Event Contractor and c) this agreement has been approved by the Event Contractor's governing boarc
as applicable to corporations.
29. Miscellaneous As used herein, the terms "contract" and "agreement" shall be reap
interchangeably.
30. Breach and Penalties The parties agree to full performance of the covenants contained ii
this agreement, and the County reserves the right at its discretion, provided such breach is material, ti
terminate this agreement for any misfeasance, malfeasance, or nonperformance of the agreement term
or negligent performance of the agreement terms by the Event Contractor.
31. Notice Any notice required or permitted under this agreement shall be in writing and hani
delivered, emailed or mailed, postage prepaid, to the other party by certified mail, returned receip
requested to the following:
For Grantee:
For Grantor: Maxine Pacini
Monroe County Tourist Development Council
1201 White Street, Suite 102
Key West, FL 33040
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
5
And
Christine Limbert- Barrows, Asst. County Attorney
P.O. Box 1026
Key West, FL 33041 -1026
32. Entire Agreement The parties agree that the agreement above constitutes the entire
agreement between the County and Event Contractor.
IN WITNESS WHEREOF, the parties hereto have executed this agreement the day and year first above
written.
T
U_
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
(SEAL) Board of County Commissioners co
Attest: Kevin Madok, Clerk of Monroe County N
U_
Deputy Clerk Mayor /Chairman
Organization
By
President
Print Name
Date:
AND TWO WITNESSES
(1)
Print Name:
Date:
(2)
Print Name:
Date:
I
Acceatable Event Marketina Exaenses for Fishina Events
EXHIBIT
Within the Fishing Umbrella events funding category, the allocation received by the event contractc
must be spent on the list of items that have been approved. Only the TDC expenses listed below ma,
be included in the proposed budget. There is no restriction as to out -of- county advertising. Thy
following are the only acceptable expenses:
Media Placement & Production Costs Newspapers and magazines (inserts will also be considered;
radio and TV. The TDC will pay for the following digital advertising on websites, website links, pre ro
video, banners, mobile and email blasts digital advertising links may go to the event website. The TD(
Logo must be placed on all print, TV, websites, pre roll video, banners and email blasts. Radii
advertising does not require the logo but all radio announcements must say "Brought to you by the
Monroe County Tourist Development Council ". No payment will be made for development or operation
(hosting) of websites.
Promotional Signs Posters and banners (hanging and displayed outdoors).
Promotional Items T- shirts and hats *, trophies (Fishing Tournaments Only).
*Sales /Resale of TDC funded items: Items funded by the BOCC /TDC, including creative and resultirn
work product, in accordance with Florida Public Records Law, are owned by the BOCC /TDC and a
such may not be sold.
Direct Mail Promotions Brochures, postcards and pamphlets including postage and shipping. This i
a direct mail promotional brochure, postcard or pamphlet utilized for pre -event advertising.
Programs TDC will pay up to fifty percent (50 %) for the cost of production or printing of an ever
program showing scheduled activities and information on the event as outlined in contract budget.
Public Relations (PR): Print and electronic public relations materials for distribution to media, such a:
but not limited to, press releases, public service announcements, photography and videography a:
approved by the public relations agency of record. Only permissible PR material produced by the TD(
agency of record and /or a professional public relations agency shall be acceptable.
In -House Production: In -house production of any permissible expenditure will not be considered fc
reimbursement.
Trophies: Framed art work, framed photography, engraved crystal and glass, plaques, trophies
sculptures (fiberglass, metal, glass & wood) and framed certificates shall constitute a trophy. All suc
trophies must include the appropriate information as outlined in the policies (tournament name, dat
(year), and location). For trophy reimbursement, Tournament Directors must present the original invoic
of the trophies, a notarized list of winners of the event, and a notarized list of the plates and /or glas
etching from the engraving company.
Amendments to Contract Budgets No amendments to the line item budget will be permitted after thi
contract has been reviewed and approved.
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
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EXHIBIT I
Logo /Acknowledgement Usage Guidelines For Fishing Events
Color ads four (4) color processing printing
Black & white ads shall include the Florida Keys and Key West logo in high resolution
Use on all printed material as listed under the Acceptable Event Marketing Expenses list
TV: logo must appear at the conclusion of commercial
Hats and t- shirts: must carry the "The Florida Keys & Key West" Out -of- County logo
Radio Advertising No logo is required. All radio announcements must say "Brought to you by the
Monroe County Tourist Development Council'
Trophies: Logos are not required on trophies.
In- County Logo
The logo below indicating the "Monroe County Tourist Development Council' designation is to be utilizes
on in- county print newspaper and magazine ads, brochures, postcards, pamphlets, programs, poster:
banners (hanging and displayed outdoors), and digital advertising on websites, website links, pre ro
video, banners, mobile and email blasts. Radio commercials should include "Brought to you by Thi
Monroe County Tourist Development Council'. To seek approval, clarification and /or logo in electroni
format (eps or jpg file), contact Karen Piedra or John Underwood with Tinsley Advertising at 305 -85E
6060.
The
FloriddKeys
&Keyy s
s y ou are
MONIOE C. 0 U NT Y TOLIRIST DEVE� OJAIERTC0LINf:11.
Out -of- County Logo
The logo below that does NOT include the "Monroe County Tourist Development Council' designation i
to be utilized in out -of- county newspapers and magazines, brochures, postcards, pamphlets, program:
posters and digital advertising on websites, website links, pre roll video, banners, mobile and ema
blasts. Radio commercials should include "Brought to you by The Monroe County Tourist Developmer
Council'. To seek approval, clarification and /or logo in electronic format (eps or jpg file), contact Karei
Piedra or John Underwood at Tinsley Advertising at 305 - 856 -6060.
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Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
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Event Name:
Fishing Umbrella Funding FY 2018
Contract I D#:
EXHIBIT I
FISHING UMBRELLA EVENT BUDGET - FISCAL YEAR 2018
APPLICANT IS ADVISED PRIOR TO COMPLETING THIS BUDGET TO REFER TO THE FUNDING
APPLICATION SHOWING THE ALLOWABLE MARKETING EXPENSES THAT WILL BE
CONSIDERED FOR REIMBURSEMENT
THERE WILL BE NO AMENDMENTS TO THIS BUDGET (EXHIBIT D) AFTER BOCC APPROVAL OF
AGREEMENT
OFFICIAL TOURNAMENT NAME
MEDIA PLACEMENT & PRODUCTION COST:
$
PROMOTIONAL SIGNS:
$
PROMOTIONAL ITEMS:
$
DIRECT MAIL PROMOTIONS:
$
PROGRAMS:
$
PUBLIC RELATIONS:
$
*TROPHIES:
$
* *GENERAL NON - ALLOCATED:
$
TOTAL
$
*Tournaments may not place more than 30% of their total funding allocation in the Trophy line iterr
except when special approval from FKFT, Inc. Board of Directors has been received.
* *The General Non - Allocated line item should not exceed 15% of the total funding allocation, and ma
only be utilized for acceptable event marketing expenses (see Exhibit A of Application).
Actual expenditures may deviate no more than 10% from the budgeted line items noted above
Event Name:
Fishing Umbrella Funding FY 2018
Contract I D #:
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