Item M1 M.1
y;+ ' "tr, BOARD OF COUNTY COMMISSIONERS
County of Monroe , Mayor Michelle Coldiron,District 2
��
{sJ ` °' Mayor Pro Tem David Rice,District 4
-Ile Florida.Keys Craig Cates,District 1
Eddie Martinez,District 3
w Mike Forster,District 5
County Commission Meeting
August 13, 2021
Agenda Item Number: M.1
Agenda Item Summary #3573
BULK ITEM: Yes DEPARTMENT: County Clerk of Court
TIME APPROXIMATE: STAFF CONTACT: Aneta Jodkowska(305) 292-3411
N/A
AGENDA ITEM WORDING: Approval of Tourist Development Council expenses for the month
of July 2021.
ITEM BACKGROUND: N/A
PREVIOUS RELEVANT BOCC ACTION:
The Board approves these expenditures each month.
CONTRACT/AGREEMENT CHANGES:
N/A
STAFF RECOMMENDATION: Approval
DOCUMENTATION:
TDC
FINANCIAL IMPACT:
Effective Date:
Expiration Date:
Total Dollar Value of Contract:
Total Cost to County:
Current Year Portion:
Budgeted:
Source of Funds:
CPI:
Indirect Costs:
Estimated Ongoing Costs Not Included in above dollar amounts:
Packet Pg. 1521
M.1
Revenue Producing: If yes, amount:
Grant:
County Match:
Insurance Required:
Additional Details:
REVIEWED BY:
Kevin Madok Skipped 08/03/2021 10:20 AM
Cynthia Hall Completed 08/03/2021 10:56 AM
Liz Yongue Completed 08/03/2021 10:58 AM
Board of County Commissioners Pending 08/18/2021 9:00 AM
Packet Pg. 1522
M.1.a
TOURIST DEVELOPMENT COUNCIL EXPENDITURES
CHECKS DISTRIBUTED FOR THE MONTH OF JULY 2021
VENDOR DESCRIPTION AMOUNT
ADVERTISING
TINSLEY ADVERTISING DAC 1 ADVERTISING $390,489.60
TINSLEY ADVERTISING DAC 2 ADVERTISING $49.,396.32
TINSLEY ADVERTISING DAC 3 ADVERTISING $123,380,93
TINSLEY ADVERTISING DAC 4 ADVERTISING $63,664.62
TINSLEY ADVERTISING DAC 5 ADVERTISING $140,223.25
TINSLEY ADVERTISING CULTURAL UMBRELLA $38,968.43
TINSLEY ADVERTISING DIVE UMBRELLA $62,009.30
TINSLEY ADVERTISING FISHING UMBRELLA $104,136.02
TINSLEY ADVERTISING GENERAL ADVERTISING $523,060.66
$1,515,329.13
BRICKS&MORTAR PROJECTS
GRAINGER SUPPLIES $601.65
HAMMERHEAD TERMITE LIGHTHOUSE RN 7/21-6/22 $160.00
STRUNK ACE HARDWARE SUPPLIES $8.19
THE HOME DEPOT SUPPLIES $1,196.79
$1,966.63
0.
EVENTS
APG-EAST LLC WOMENFEST 2021 $500.00 >
COOKE COMMUNICATIONS KEY WEST PRIDE 21 $1,900.00
COOKE COMMUNICATIONS UNDERWATER MUSIC FEST 21 $1,200.00 n
FLORIDA KEYS MEDIA KEYS GUITAR CONCERTS 21 $1,296.00
FLORIDA MEDIA GROUP KEY WEST PRIDE 21 $975.00 0
KEY WEST PRINTING LLC KEY WEST PRIDE 21 $2,663.92
MTH OFFSHORE BULL&COW MTH OFFSHORE DOLPHIN TOURN $45,061.53
Q KEY WEST INC KEY WEST PRIDE 21 $4,300.00
WINDY CITY MEDIA GROUP KEY WEST PRIDE 21 $610.00
$58,506.45
OFFICE SUPPLIES&OPER COSTS
APG-EAST LLC MEETING ADS MAY21 $259.20
C.B.SCHMITT REAL ESTATE OFFICE LEASE APR 21 $9,550.00
DS WATERS OF AMERICA SERVICE 5126&619 $41.87
FEDERAL EXPRESS CORP SHIPPING $124.06
KEYBOARD PRODUCTIONS PROMO ITEMS $6,249.66
MAXINE PACINI REIMBURSE BACKGROUND CHECK $59.95
MONROE COUNCIL OF THE ARTS JUNE 2021 EXPENSES $6,594.05
OFFICE DEPOT INC SUPPLIES $490.74
ORKIN PEST CONTROL SERVICE 6123 - $74.00
STEPHEN A ESTES DAC 1-V MEETING ADS $906.75
THE WEEKLY NEWSPAPER LEGAL NOTICE 711121 $75.00
US POSTMASTER PO BOX 866 RENEW 1 YEAR $244.00
$24,669.28
Page 1
Packet Pg. 1523
M.1.a
r
TOURIST DEVELOPMENT COUNCIL EXPENDITURES
CHECKS DISTRIBUTED FOR THE MONTH OF JULY 2021
VENDOR DESCRIPTION AMOUNT
PERSONNEL SERVICES
3406 NORTH ROOSEVELT BLVD MARKET RESEARCH $7,596.38
3406 NORTH ROOSEVELT BLVD FILM LIASON $7,182.10
3406 NORTH ROOSEVELT BLVD PROMO STAFFING $47,770.60
3406 NORTH ROOSEVELT BLVD ADMIN SVC $96,469.47
$169,018.55
PUBLIC RELATIONS
STUART NEWMAN ASSOCIATES PR GEN PROMO $4,797.66
STUART NEWMAN ASSOCIATES GENERIC FISHING PRODUC $0.00
STUART NEWMAN ASSOCIATES PR EXPNS ENT/TRAVEL $0.00
STUART NEWMAN ASSOCIATES PROFESSIONAL SERVICES $7,500.00
STUART NEWMAN ASSOCIATES STRINGER FEES $0.00
$12,297.66
SALES&MARKETING
AXIS TRAVEL MARKETING UK&GERMANY RETAIN MAY 21 $27,629.39
B-FOR INTERNATIONAL USA PAVILION IFTA OCT 21 $405.41
COOKE COMMUNICATIONS ROOTREZ RESERV QTR PMT $20,000.00
DIGITAL ISLAND MEDIA EUORPEAN SHOW VIDEO DAY1 $3,450.00 0.
DIGITAL ISLAND MEDIA LED LIGHT ZOOM MEETING $750.00
DIGITAL ISLAND MEDIA VIRTUOSO TRAINING VIDEO $750.00 >
FILM FLORIDA, INC REGIS 21 REALSCREEN LIVE $1,170.00
FILM FLORIDA, INC REGIS 21 TRIBECA FILM FEST $900.00
GET IT ACROSS FL KEYS&KW CRD TOURISTIK $10,879.66 T
MICHAEL MARRERO LLC LOCATION SCOUT PHOTO $626.00
MICHAEL MARRERO LLC LOCATION SCOUT PHOTO $634.00 1
MICHAEL MARRERO LLC LOCATION SCOUT PHOTO, $654.00
NORTH STAR TRAVEL LLC JULY LEISURE TRAVEL EXPO $2,500.00
SMITH TRAVEL RESEARCH DEST REP DMO 685 3RD QTR $6,925.00 >
TARSUS CONNECT LLC 21 MEMBERSHIP TOUR OPER $1,555.00
VIRTUOSO, LTD PREFERRED PARTNER CONF FEE $3,995.00
VIRTUOSO, LTD SPONSORSHIP TRAVEL WEEK $5,000.00
$87,823.46 L)
TELEPHONE&UTILITIES
AMEUROP PHONE ASSIST PHONE ASSIST JUNE 21 $1,000.00
AT&T TELEPHONE SERVICE $1,390.88
COMCAST SERVICE JUNE 21 $178.35
FLORIDA KEYS AQUEDUCT WATER UTILITY JUNE 21 $7,622.00
FLORIDA KEYS ELECTRIC COOP HARRY HARRIS PARK JUN21 $2,368.23
KEYS ENERGY SERVICES SERVICE JUNE 21 $1,745.21
KEYS SANITARY SERVICE HH PARK JUL 21 $1,262.56
WASTE MANAGEMENT HIGGS BCH JUL 21 $2,511.06
$18,078.29
TRAVEL
AMMIE MACHAN KEY WEST TO MARATHON AND RETURN 50.88
MAXINE PACINI KEY WEST TO MARATHON AND RETURN $50.88
YVES VRIELYNCK KEY WEST SALES MEETING $116.60
$167.48
VISITOR INFORMATION SERVICES
JDO INSIGHTS INC DATA COLLECT MAY 21 $8,275.00
$8,276.00
$1,886,131.93
Page 2
Packet Pg. 1524