Item U4 U.4
`,
County of Monroe
y,4 ' �, "tr, BOARD OF COUNTY COMMISSIONERS
Mayor Michelle Coldiron,District 2
�1 nff `ll Mayor Pro Tem David Rice,District 4
-Ile Florida.Keys Craig Cates,District 1
Eddie Martinez,District 3
w � Holly Merrill Raschein,District 5
County Commission Meeting
October 203, 2021
Agenda Item Number: U.4
Agenda Item Summary #9339
BULK ITEM: Yes DEPARTMENT: County Clerk of Court
TIME APPROXIMATE: STAFF CONTACT: Aneta Jodkowska(305) 292-3411
N/A
AGENDA ITEM WORDING: Approval of Tourist Development Council expenses for the month
of September 2021.
ITEM BACKGROUND: N/A
PREVIOUS RELEVANT BOCC ACTION:
The Board approves these expenditures each month.
CONTRACT/AGREEMENT CHANGES:
N/A
STAFF RECOMMENDATION: Approval.
DOCUMENTATION:
TDC September 21
FINANCIAL IMPACT:
Effective Date:
Expiration Date:
Total Dollar Value of Contract:
Total Cost to County:
Current Year Portion:
Budgeted:
Source of Funds:
CPI:
Indirect Costs:
Estimated Ongoing Costs Not Included in above dollar amounts:
Packet Pg. 3555
U.4
Revenue Producing: If yes, amount:
Grant:
County Match:
Insurance Required:
Additional Details:
REVIEWED BY:
Kevin Madok Skipped 10/05/2021 12:12 PM
Cynthia Hall Completed 10/05/2021 12:25 PM
Liz Yongue Completed 10/05/2021 12:47 PM
Board of County Commissioners Pending 10/20/2021 9:00 AM
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U 4.a
TOURIST DEVELOPMENT COUNCIL EXPENDITURES
CHECKS DISTRIBUTED FOR THE MONTH OF SEPTEMBER 2021
VENDOR DESCRIPTION AMOUNT
ADVERTISING
TINSLEY ADVERTISING DAC 1 ADVERTISING $177,663.19
TINSLEY ADVERTISING DAC 2 ADVERTISING $27,831.42
TINSLEY ADVERTISING DAC 3 ADVERTISING $37,020.56
TINSLEY ADVERTISING DAC 4 ADVERTISING $44,385.94
TINSLEY ADVERTISING DAC 5 ADVERTISING $49,306.44
TINSLEY ADVERTISING CULTURAL UMBRELLA $29,831.57
TINSLEY ADVERTISING DIVE UMBRELLA $19,132.20
TINSLEY ADVERTISING FISHING UMBRELLA $20,925.14
TINSLEY ADVERTISING GENERAL ADVERTISING $412,448.11
$818,544.57
BRICKS&MORTAR PROJECTS
BEACH RAKER LLC BEACH RAKER AUGUST 2021 $13,790.40
BEACH RAKER LLC RETRO CPI-U FOR 3 MONTHS JULY 2021 $14,361.60 0.
CHARLEY TOPPING&SONS ROWELL'S PARK CONSTRUCTION $21,945.00
CHARLEY TOPPINO&SONS E MARTELLO 11 SVC 711t21-7131721 $132,009.57 >
CITY OF KEY WEST MALLORY SQUARE SUNSHADE TOUR STI $4,924,50
GARY'S PLUMBING AND FIRE PIGEON KEY FIRE SYSTEM 411t21-4130121 $5,850.01
ISLAMORADA VILLAGE OF ISLAND;SPORTS LIGHTING FOR FOUNDERS PARI $55,500.00
KW ART AND HISTORICAL SOC. CUSTOM HOUSE MECHANICAL REP PHS $90,000.00 c
KW BOTANICAL GARDEN SOCIETY BOTANICAL GARDEN FRONT ENT SIGN $4,264.39
PREFERRED MATERIALS HARRY HARRIS PARK 3 LOADS SAND $2,649.15 c
PREFERRED MATERIALS HARRY HARRIS PARK 1 LOAD SAND $868.28 >
S&ME ROWELL'S WATERFRONT PARK $7,000.00
SEA TECH OF.THE FL KEYS KW LIGHTING REPLACEMENT 7t21-8/20 $8,639.10
SEA TECH OF THE FL KEYS LIGHTHOUSE LIGHTING 8116-9/15 $7,937.10
THE HOME DEPOT PRO HARRY HARRIS PARK $1,193.26 r
THE MEL FISHER MARITIME MEL FISHER MUSEUM STAIRLIFT $6,038.85 N
$376,971.21
EVENTS
APG-EAST LLC KEYS GUITAR CONCERTS 21 $155.00 0'
COOKE COMMUNICATIONS THE KEY LIME FEST 21 $650.00
COOKE COMMUNICATIONS KEY WEST BREWFEST 21 $13,208.40
COOKE COMMUNICATIONS FANTASY FEST 21 $14,950.00 h®
DOLCE EVENTS LLC MANGO FEST KEY WEST 21 $1,500.00
FL KEYS HIST OF DIVING MUSEUM HISTORY OF DIVING MUSEUM 21 $7,922.00
FLORIDA KEYS MEDIA, LLC KEY WEST FISHING TOURN 21 $100.00
FLORIDA KEYS MEDIA, LLC I LOVE STOCK ISLAND 21 $768.00
FLORIDA MEDIA GROUP LLC TROPICAL HEAT 21 $625.00
FLORIDA MEDIA GROUP LLC WOMENFEST 21 $933.33
GREATER MARATHON CHAMBER FLORIDA KEYS BREWBQ 21 $36,116.88
HEMINGWAY SUNSET RUN HEMINGWAY 5K SUNSET RUN 21 $10,000.00
I LOVE STOCK ISLAND INC I LOVE STOCK ISLAND 21 $3,166.47
KEY WEST PROMOTIONS KEY WEST LOBSTERFEST 21 $3,239.99
LOCAL AWARDS&ENGRAVING KEY WEST FISHING TOURN 21 $4,950.00
LOREN A REA DEL BROWN PERMIT TOURNAMENT 21 $2,901.92
METROMEDIA MARKETING LLGF SCREAMIN REELS 21 $3,379.44
MILES MEDIA GROUP MEL FISHER MARITIME MUSEUM 21 $5,766.00
NICK SHEAHAN SCHOLARSHIP FUI NICK SHEAHAN DOLPHIN RODEO 21 $17,344.50
OUTCLIQUE LLC RANDY ROBERTS LIVE 21 $900.00
continued
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U.4.a
TOURIST DEVELOPMENT COUNCIL EXPENDITURES
CHECKS DISTRIBUTED FOR THE MONTH OF SEPTEMBER 2021
VENDOR DESCRIPTION AMOUNT
EVENTS CONTINUER
PARADISE PUBLISHERS INC RANDY ROBERTS LIVE 21 $1,797.00
PARADISE PUBLISHERS INC MANGO FEST KEY WEST 21 $4,000.00
PARADISE PUBLISHERS INC MEL FISHER MARITIME MUSEUM 21 $2,400.00
Q KEY WEST INC WOMENFEST 21 $623.67
Q KEY WEST INC TROPICAL HEAT 21 T-SHIRTS $947.00
TAIV INC WOMENFEST 21 $300.00
THE WEEKLY MEDIA GROUP I LOVE STOCK ISLAND 21 $8,620.00
TINSLEY ADVERTISING HEROES SALUTE WEEKEND $6,465.77
US1 GRAPHICS, LLC KEY WEST FISHING TOURN 21 $4,500.00
VFW OF THE US DEPT OF FL POST VFW FISHING TOURNAMENT 21 $5,000.00
$163,230.37
OFFICE SUPPLIES&OPER COSTS
APG-EAST LLC NEWSPAPER ADS AUGUST 2021 $1,991.90
BROWN&BIGELOW INC MISC PROMO ITEMS TUMBLERS $5,194.52 0.
C.B.SCHMITT REAL ESTATE CO SEPTEMBER 2021 OFFICE LEASE $9,550.00
C.B.SCHMITT REAL ESTATE CO AUGUST 2021 OFFICE LEASE $9,550.00
DIVERSIFIED SERVICES OF KEY W JANITORIAL SERVICES AUGUST 21 $500.00
DS WATERS OF AMERICA SERVICE DATES 8118&911t21 $43.87
FEDEAL EXPRESS SHIPPING $430.25
FLORIDA ASSOC OF DESTINATION MEMBERSHIP RENEWAL'2021 $15,142.00
FLORIDA ASSOC OF DESTINATION DESTINATIONS FL ANNUAL MEET 10/13-1 $245.00
KEYBOARD PRODUCTIONS MISC PROMO ITEMS TOWELS $3,002.40
KEYBOARD PRODUCTIONS MISC PROMO ITEMS SHIRTS $390.00
MONROE COUNCIL OF THE ARTS(EXPENSES AUGUST 2021 $7,431.38
OFFICE DEPOT INC OFFICE SUPPLIES $829.14
ORKIN PEST CONTROL SERVICE DATE 9/8121 $74.00
PITNEY BOWES GLOBAL LEASE 6/30-9/29/2021 $336.33 N
THE WEEKLY MEDIA GROUP CAPITAL FUNDS ADS $2,000.00
THE WEEKLY NEWSPAPERS DAC 1-V MEETING ADS $900.00
U.S. POSTMASTER PO BOX 1398 RENEW 1 YEAR $322.00 w
XEROX CORPORATION SER#6TB-450395 $376.38
$68,309.17
Ca
PERSONNEL SERVICES
3406 NORTH ROOSEVELT BLVD MARKET RESEARCH $7,596.38
3406 NORTH ROOSEVELT BLVD FILM LIASON $7,182.10
3406 NORTH ROOSEVELT BLVD PROMO STAFFING $44,640.99
3406 NORTH ROOSEVELT BLVD ADMIN SVC -$38 799.59
$20,619.88
PUBLIC RELATIONS
STUART NEWMAN ASSOCIATES PR GEN PROMO $12,457.69
STUART NEWMAN ASSOCIATES GENERIC FISHING PRODUC $0.00
STUART NEWMAN ASSOCIATES PR EXPNS ENT/TRAVEL $2,818.88
STUART NEWMAN ASSOCIATES PROFESSIONAL SERVICES $81,200.00
STUART NEWMAN ASSOCIATES STRINGER FEES $14,190.00
$110,666.57
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TOURIST DEVELOPMENT COUNCIL EXPENDITURES
CHECKS DISTRIBUTED FOR THE MONTH OF SEPTEMBER 2021
VENDOR DESCRIPTION AMOUNT
SALES&MARKETING
CONEX EXHIBITION SERVICES LLC IMEX AMERICA LAS VEGAS NOV 2021 $7,000.00
COOKE COMMUNICATIONS WEB CAM AUGUST 2021 $9,599.99
COOKE COMMUNICATIONS ROOTREZ ONLINE RESERVATION SERV $10,000.00
CURIOSITY WORKS ATLANTA T&A SHOW 2021 $4,168.48
DIGITAL ISLAND MEDIA AERIAL SHOOT LOWER KEYS WDRONE $3,475.25
FILM FLORIDA, INC SLAMDANCE MIAMI SPONSORSHIP $4,500.00
GET IT ACROSS VARIOUS MARKETING EXPENSES $112,846.97
MICHAEL MARRERO LLC LOCATION SCOUT COFFEE BUTLER AMP $638.00
MICHAEL MARRERO LLC LOCATION SCOUT HISTORIC SEAPORT $652.00
MICHAEL MARRERO LLC LOCATION SCOUT 9117-21/2021 $1,742.00
NORTH STAR TRAVEL LLC REGISTRATION FEE 9122-23/2021 EXPO $2,500.00
PACHAMIAMI PRODUCTIONS LLC LOCATION SCOUT UPPER KEYS $1,200.00
QUESTEX LLC SPONSORSHIP PIVOTING BACK TO TRAY $4,000.00
TARSUS CONNECT LLC CONNECT CORPORATE REGISTRATION $2,000.00
THE LOCATION GUIDE LTD FULL PAGE AD $3,505.00 E
VISIT FLORIDA FLORIDA STAND AT IMEX AMERICA 1119-1 $37,825.00 0
VISIT FLORIDA ACCESS TO MARKETING PROGRAMS&D $6,000.00
$211,652.69 0
TELEPHONE&UTILITIES
AMEUROP.PHONE ASSIST PHONE ASSIST AUGUST 21 $1,000.00
AT&T TELEPHONE SERVICE AUG-SEP $7,302.27
FL KEYS AQUEDUCT AUTHORITY SERVICE SEPTEMBER 21 $4,212.50
FL KEYS ELECTRIC COOP SERVICE AUG-SEP $2,414,11
KEYS ENERGY SERVICES SERVICE SEP 21 $1,876,47
KEYS SANITARY SERVICE HH PARK SEP21 $1,262.56
WASTE MANAGEMENT HIGGS BCH SEP 21 $2,527.37
SABINE PONS-CHILTON MONTHLY INTERNET AUG 21 $105.95 W
SABINE PONS-CHILTON MONTHLY INTERNET SEP 21 $105.95 N
YVES VRIELYNCK MONTHLY INTERNET SEP 21 $112.63
$20,919.81 0
0
TRAVEL
0
AMMIE MACHAN TDC MEETING KEY WEST TO MARATHON $50.88
JACK MEIER COST FOR IMEX BOOTH ITEMS $26.88
JACK MEIER CONNECT MARKETPLACE-CORP 8/29-911 $1,167.23 F®
MARKHAM MCGILL GOVERNOR'S CONFER 9/8-10 $659.74
MARKHAM MCGILL DALLAS T&A SHOW 9/10-14 $2,508.24 m
MAXINE PACINI TDC MEETING KEY WEST TO MARATHON $50.88
PONY CHARVET KW BUSINESS GUILD LUNCHEON $30.00
PONY CHARVET IGLTA ATLANTA CONFERENCE 917-11 $1,673.74
PONY CHARVET CONNECT THRIVE LAS VEGAS 9116-21 $2,635.11
$8,802.70
VISITOR INFORMATION SERVICES
GREATER KEY WEST CHAMBER DATA COLLECT AUG 21 $29,204.08
GREATER MARATHON CHAMBER DATA COLLECT AUG 21 $14,700.00
ISLAMORADA CHAMBER DATA COLLECT AUG 21 $13,781.25
JDO INSIGHTS DATA COLLECT JUNE 21 $8,275.00
KEY LARGO CHAMBER DATA COLLECT AUG 21 $13,046.25
KEY WEST BUSINESS GUILD DATA COLLECT JUNE 21 $4,375.00
KEY WEST BUSINESS GUILD DATA COLLECT JULY 21 $4,375.00
LOWER KEYS CHAMBER DATA COLLECT AUG 21 $8,379.00
$96,135.58
$1,885,852.55
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