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Home My WebLink About1st Amendment 03/11/2026 GVS COURTq° o: A Kevin Madok, CPA - �o ........ � Clerk of the Circuit Court& Comptroller Monroe County, Florida �z cooN DATE: April 20, 2026 TO: Ammie Machan, Administrative Assistant Tourist Development Council FROM: Brynn Morey, Deputy Clerk SUBJECT: March 11, 2026 BOCC Meeting The following item has been executed and added to the record: D8 Approval of 1 st Amendment to Agreement with Longwoods International USA, Inc. to provide a Brand Study to re-field the fly/drive market segment of the study in an amount not to exceed $6,700 to be paid from fund 115 and to extend the termination date of the Agreement to September 30, 2026. Should you have any questions please feel free to contact me at(305) 292-3550. cc: County Attorney Finance File KEY WEST MARATHON PLANTATION KEY 500 Whitehead Street 3117 Overseas Highway 88770 Overseas Highway Key West, Florida 33040 Marathon, Florida 33050 Plantation Key, Florida 33070 AMENDMENT Ost AMENDMENT) TO AGREEMENT THIS AMENDMENT to Agreement dated this 11th day of March 2026, is entered into by and between the Board of County Commissioners for Monroe County (County), on behalf of the Tourist Development Council, and Longwoods International USA, Inc. (Contractor). WHEREAS, there was an Agreement entered into on June 18, 2025 between the parties, for Contractor to provide a Brand Study for the Tourist Development Council; and WHEREAS, it has become necessary to amend the Agreement to revised the methodology to re-field the fly/drive markets segment of the study as set forth in more detail in Attachment A; and NOW, THEREFORE, in consideration of the mutual covenants contained herein, the parties agree to the amended Agreement as follows- 1. The Agreement shall be amended to include Attachment A outlining the Scope of Services and Cost of the project. The term of the Agreement shall be extended to September 30, 2026 to allow for the services as set forth in Attachment A to be completed. 2. The remaining provisions of the agreement dated June 18, 2025 shall remain in full force and effect. Amendment#1 Longwoods Brand Study Attachment� � ��m~�� Additional � � ~ �� Methodology � The online survey will be conducted using a consumer internet panel, balanced statistically to match the population on key demographic variables, with respondents randomly selected from among the panel's 18+year old members living in Visit Florida Keys' selected key advertising markets toensure a truly representative sample. 1,OOO qualified respondents will meet the following qualifications: 0 18 years of age orolder. 0 Took leisure trip in the past 5 years and intend to do so in the next 2years. 0 Residing in Visit Florida Keys' target markets: o 5OO from the Fly Market DMA: Boston Chicago v' Philadelphia v' N8VVY0[k v' Deiiea v' Atlanta v' Charlotte v' Washington DC o 5OO from the Drive Market OMAs: v' Miami-Ft. Lauderdale v' Orlando Tampa-St. Petersburg Pricing . l7��m ng Pricing is dependent on no changes to the questionnaire apart from market updates. Additional text or advertisement updates outside the below scope will incur additional charges. Price No changes to the qnaire - straight re-field with updated markets $6,700 Total Cost $6,700 www.longwood.B-infl.com 2 CERTIFICATE OF INSURANCE ISSUE 26/03/Y/MM/DD) 26/03/17 BROKER This certificate is issued as a matter of information onlyand confers Jones DesLauriers Insurance Management, Inc. no rights upon the certificate holder.This certificate does not amend, 2375 Skymark Avenue Mississauga ON L4W 4Y6 extend or alter the coverage afforded bythe policies below. COMPANY Chubb Insurance Co. of Canada A INSURED's FULL NAMEAND MAILING ADDRESS COMPANY Travelers Insurance Company of Canada Longwoods International USA Inc. B 4030 Easton Station#300 COMPANY Columbus OH 43219 C COMPANY D COMPANY E COVERAGES This is to certify that the policies of insurance listed below have been issued to the insured named above for the policy period indicated,notwithstanding any requirement,term or condition of any contract or other document with respect to which this certificate may be issued or may pertain.The insurance afforded by the policies described herein is subject to all the terms,exclusions and conditions of such policies.Limits shown may have been reduced by paid claims. TYPE OF INSURANCE CO POLICYNUMBER POLICYEFFECTIVE POLICY EXPIRATION LIMITS OF LIABILITY LTR DATE(YY/MM/DD) DATE(YY/MM/DD) (Canadian dollars unless indicated otherwise) COMMERCIAL GENERAL LIABILITY(CGL) A 36039733 26/03/15 27/03/15 Bodily Injury&Property $5,000.000 OCCURRENCE Damage inclusive limits PRODUCTS AND/OR COMPLETED OPERATIONS Prod&Comp Operation Agg $5,000,000 PERSONAL INJURY Personal Injury $5,000,000 EMPLOYER'S LIABILITY Employers' Liability $5,000,000 TENANTS LEGAL LIABILITY Tenants Legal Liability $5,000,000 NON-OWNED AUTOMOBILE Non-Owned Automobile $5,000,000 ERRORS&OMISSIONS LIABILITY B 1010831931 26/03/15 27/03/15 Each Occurence $3,000,000 Agreggate $3,000,000 DIRECTORS&OFFICERS LIABILITY A 82401591 26/03/15 27/03/15 Each Claim $1,000,000 Aggregate Limit $1,000,000 1' 1 a 4 16 26 GL only TI _tea, . ,. DESCRIPTION OF OPERATIONS/LOCATIONS/AUTOMOBILES/SPECIAL ITEMS/ADDITIONAL INSURED Description of Operations:Marketing,Advertising,and Public Opinion Research Consultants It is hereby understood and agreed that the Certificate Holder is added as Additional Insured(s)to the Commercial General Liability policy,but only with respect to legal liability arising out of the operations of the Named Insured. CERTIFICATE HOLDER CANCELLATION SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE THE EXPIRATION DATE THEREOF,THE ISSUING COMPANY WILL ENDEAVOR TO MAIL 30 DAYS WRITTEN NOTICE TO THE CERTIFICATE HOLDER NAMED TO THE LEFT, BUT FAILURE TO MAIL Monroe County, a political subdivision of the State of SUCH NOTICE SHALL IMPOSE NO OBLIGATION OR LIABILITY OF ANY Florida KIND UPON THE COMPANY, ITS AGENTS OR REPRESENTATIVES. 1100 Simonton Street, Key West FL 33040 AUTHORIZED REPRESENTATIVE DATE(MM/DD/YYYY) ACCOR" CERTIFICATE OF LIABILITY INSURANCE 02/19/2026 THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER. THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S), AUTHORIZED REPRESENTATIVE OR PRODUCER,AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder is an ADDITIONAL INSURED,the policy(ies)must have ADDITIONAL INSURED provisions or be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy,certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsement(s). PRODUCER CONTNAMEACT Automatic Data Processing Insurance Agency, Inc. Automatic Data Processing Insurance Agency, Inc. A//C,No Ext: 1-800-524-7024 (A///C,No): E-MAIL ADDRESS: 1 Adp Boulevard INSURER(S)AFFORDING COVERAGE NAIC# Roseland NJ 07068 INSURERA: Travelers Indemnity Company of Connecticut 25682 INSURED Longwoods International USA INSURER B: INSURER C: 4030 Easton Station,Ste 300 INSURER D: INSURER E: Columbus OH 43219 INSURER F: COVERAGES CERTIFICATE NUMBER: 4859357 REVISION NUMBER: THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT,TERM OR CONDITION OF ANY CONTRACT OR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECT TO ALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES.LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS. INSR TYPE OF INSURANCE ADDL SUBR POLICY EFF POLICY EXP LIMITS LTR INSD WVD POLICY NUMBER MMIDD/YYYY MMIDD/YYYY COMMERCIAL GENERAL LIABILITY EACH OCCURRENCE $ CLAIMS-MADE OCCUR PREMISES(Ea occurrence) $ MED EXP(Any one person) $ PERSONAL&ADV INJURY $ GEN'L AGGREGATE LIMIT APPLIES PER: GENERAL AGGREGATE $ POLICY❑ PRO JECT ❑ LOC PRODUCTS-COMP/OP AGG $ OTHER: $ AUTOMOBILE LIABILITY COMBINED SINGLE LIMIT $ (Ea accident) ANY AUTO BODILY INJURY(Per person) $ OWNED SCHEDULED BODILY INJURY(Per accident) $ AUTOS ONLY AUTOS HIRED NON-OWNED T PROPERTY DAMAGE $ AUTOS ONLY AUTOS ONLY na srixu (Per accident) oy UMBRELLA LIAB OCCUR WnI WA EACH EACH OCCURRENCE $ EXCESS LIAB CLAIMS-MADE AGGREGATE $ DED RETENTION$ $ WORKERS COMPENSATION PER OTH- AND EMPLOYERS'LIABILITY Y/N STATUTE ER ANY PROPRIETOR/PARTNER/EXECUTIVE E.L.EACH ACCIDENT $ 100,000 A OFFICER/MEMBER EXCLUDED? N/A N UB-2N946179-25-42 08/01/2025 08/01/2026 (Mandatory in NH) E.L.DISEASE-EA EMPLOYEE $ 100,000 If yes,describe under 500,000 DESCRIPTION OF OPERATIONS below E.L.DISEASE-POLICY LIMIT $ DESCRIPTION OF OPERATIONS/LOCATIONS/VEHICLES (ACORD 101,Additional Remarks Schedule,may be attached if more space is required) CERTIFICATE HOLDER CANCELLATION SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN Monroe County ACCORDANCE WITH THE POLICY PROVISIONS. 1100 Simonton Street, AUTHORIZED REPRESENTATIVE Key West FL 33040 ©1988-2015 ACORD CORPORATION. All rights reserved. ACORD 25(2016/03) The ACORD name and logo are registered marks of ACORD